CORPUS CHRISTI, Texas — This fall, the Texas A&M University-Corpus Christi Bachelor of Arts in Graphic Design transitioned into a Bachelor of Fine Arts in Communication Design, a more comprehensive, career-focused degree that offers enhanced creative opportunities and a stronger foundation for your professional path in the design industry. 新的博鳌亚洲论坛提供扩展的高级课程，允许学生在更多的工作室时间内建立更广泛的技能，同时保持该项目众所周知的学术严谨性和专业准备。

  “This new direction represents more student agency,” said Andrea Hempstead, Associate Professor of Communication Design. “Students will have a deeper foundation in core skills with a broader range of choice for specialty courses, allowing them to customize their paths and shape their careers as creative professionals."

BFA传播设计专业是一个为期四年的综合性课程，旨在培养学生成为跨越传统和新兴媒体的多才多艺的视觉传播者。 通过精心安排的课程，学生在掌握视觉识别和品牌、印刷和出版设计、数字界面和互动体验、运动图形和基于时间的媒体、包装和环境图形以及设计研究和策略等不同专业的同时，掌握基本设计原则的专业知识。 毕业生带着精美的专业作品集离开，为立即进入设计队伍或进一步学习美术硕士课程做好准备。

A cornerstone of the program’s success is its outstanding internship initiative. 每年大约有25-30名学生参加以设计为中心的实习，其中95%的实习提供带薪机会。 教师们表示，这些实习通常会直接导致全职工作。 TAMU-CC校友在Poppi， Dr. Pepper, Smoothie King， whatabburger和Hasbro等主要品牌以及The Marketing Arm， 3Headed Monster， MDR advertising和Tracey Locke等顶级广告公司担任创意角色。

“Our internships are not just résumé-builders,” said Alexandria Canchola, Associate Professor of Communication Design and Internship Coordinator. “They’re about connection, confidence, and real-world experience.”

For recent graduates Chloe Hill ’25 and Jayden Rea ’25, the design program was transformative. 在CSA营销集团实习期间，希尔提出并最终领导了混凝土街露天剧场的大型壁画设计。

“When I got there, they were open to letting me choose projects I was interested in,” Hill said. “I had never done a mural, but I’d always wanted to.”

像希尔和雷亚这样的学生不仅创造了定义投资组合的项目，还以切实的方式回馈了社区。 他们的壁画现在既是音乐会观众充满活力的背景，也是对当地音乐场景的视觉致敬。

学生们还在创意竞赛中脱颖而出，自2019年以来获得了150多个奖项。 荣誉包括美国广告联合会，国家致敬，国际设计，靛蓝和DIELINE包装奖的认可。

目前，该项目提供约100个已宣布的专业。 学生在学习过程中会接受两次正式的作品集审查，以保持高标准并确保持续发展。

“Our portfolio reviews uphold essential standards to ensure our students are performing well and aligned with industry expectations,” said Nancy Miller, Program Coordinator and Associate Professor of Communication Design. “We want our students to graduate with confidence — not just in their work, but in their ability to communicate, to collaborate, and to lead.”

学生在整个课程中培养核心能力，如概念开发、设计组成、宣传、内容创作、技术制作、出版和促销设计、数字成像、用户界面/用户体验（UI/UX）、社交媒体设计、环境图形和移动应用程序开发。

“The program has taught me how to move beyond pure aesthetics and build a systematic design process, from initial concept to final execution,” said Felix Luna ’26, communication design student major. “I have actively translated my academic skills into professional practice by working for the past three years as a graphic designer for a diverse range of clients, including local small businesses and nonprofits.”

在专业教师和专业级资源（包括Adobe Creative Cloud、ipad、大幅面打印机和专用iMac实验室）的支持下，学生可以使用他们需要的工具来创作出色的作品。

“Our students are creative, determined, and ready for anything,” said David Shield, Assistant Professor of Communication Design. “This program is about helping them shape a future in design that’s meaningful, impactful, and theirs to define.”

To see student work and alumni success stories, visit the 传播设计网站 and follow @tamuccdesign.